COMPELLING COPY FOR A TOUGH AUDIENCE
Here’s the thing about presenting your brand, product or service to a German audience: They are a demanding bunch with very high standards. If you want to earn their trust, there's no room for mistakes. Not in your product or service, but not in your messaging either. That’s where we come in.
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We’ll ensure the tone, voice, nuance, and professional and cultural relevance of your messaging are spot on for what you want to achieve. Let us adapt, transcreate or optimize your existing copy for your next localization or marketing project.
Or, if you’re starting from scratch, even better: We’ll develop brand new content for you that engages, informs and converts effectively while creating the positive brand awareness you need to be part of the conversation in Germany, Austria, or Switzerland.
get to know us in person
We’d love to talk to you on Meet, Skype, Zoom or platform of your choice - Berlin is 9h ahead of PST.
MOVE FAST, WITH GERMAN PRECISION
We’re a compact and agile team of copywriters in Berlin. All of us are EN/DE native speakers who are at home in both cultures. That’s our edge - it means we’ll understand where you’re coming from and can get you where you want to be faster in the German-speaking world.
Who we work for
While most of our work comes from advertising and marketing agencies, we also work directly with businesses large and small.
When we’re not helping clients from English-language markets talk to their German-speaking audience, we do the same for European technology companies that address their English-speaking stakeholders worldwide. Here are some of the brands we have been privileged to support.
WE DON’T HAVE A STYLE. WE HAVE A PURPOSE.
Purpose-driven copy
Social media campaigns
The less copy, the better. But you’re still going for maximum impact. We’ll get you there with as few German words as possible.
E-commerce product/service descriptions
This copy has got to be on point if you want to sell. We’ll write to convert your German target audience to buyers.
Presentations
You put a lot of energy into your presentations. Keep that high standard alive when you talk to your German audience - let us adapt your content. We’ll write to compel and sell.
LinkedIn messaging
When you’re talking to the pros, you better speak their language and get to the point fast. Less talk, more relevance. Check.
Website copy
There’s a little more space to talk here, but the Germans like it concise yet informative. We’ll chunk your content just right and make it compelling for the Germans you want to impress.
Video
We love writing for video and will deliver copy that gives you maximum editing flexibility. We’ll help you hit the right tone, nuance, and timing so that your brand comes across naturally and confidently.
Google ads
Ok, quick - your whole story told in just a few characters, and it has to make them click. A tall order, but when it works, you’ve got a bona fide German prospect. We’ll help you make it happen.
Email campaigns
Let’s face it; everybody gets plenty of emails as it is. We’ll make sure that yours get read in the German-speaking world.
App ux/ui
For your UX and UI to perform as intended, what your audience reads has to support your visual design. We'll help with strong, clear, and consistent copy.
Content marketing
We’d like to help you make your long-form copy more engaging for your German-speaking audience.
Landing pages
When you want to efficiently move prospects through your landing page to the next step in the journey, your content must perform. Let us make sure it does its job in German.